We’ve talked before about how to write a great ecommerce product page ( as well as a top-converting services page ( and home page ( This Webinar discusses your about us page, and why it’s so important.
For the full transcript of the video, go to the SEO Copywriting.com blog:
The About Us page provides you a great opportunity to help your target audience get to “know” your company in a more personal (and powerful way.) You’ll learn how one company’s conversion rates increased simply by changing their About Us page copy.
Learn more about Web copy and direct response writing tips at