Are You A Boring Copywriter? Tips From Clayton Makepeace | Content Inbound Marketing.

Click on this link to read the full article.

When you write a document that is destined to boost your business goals, you’ll need to stress BENEFITS, not features. Identify the underlying benefit that each feature of your product or service delivers, because that’s what will incite your potential customer to buy.

This video about Benefits & Features is inspired by Clayton Makepeace, widely regarded as the world’s “Highest-paid Copywriter” .

We love hearing people’s feedback on what we do and would really value any comments that you may have on this video.


What Is Conversion Rate Optimization | SEO Tutorial Part 1| What Is CRO | Learn SEO SEM | Edureka

Search Engine Optimization training certifies you with ‘in demand’ Search Marketing skills to help you grab the high paying Digital Marketing jobs with skills and expertise in search marketing, SEO etc. To attend a live online class:

This video helps you to learn following topics :
1.What is CRO?
2.Why is Testing Important
4.Types of Optimization
5.How to Optimize
6.What to Optimize

Edureka is a New Age e-learning platform that provides Instructor-Led Live, Online classes for learners who would prefer a hassle free and self paced learning environment, accessible from any part of the world.

For more information, please write back to us at
Call us at US: 1800 275 9730 (toll free) or India: +91-8880862004


SEO Copywriting Tips – 3 Ways To Re-ignite Your Web Copy, Right Now

This week’s SEO copywriting tip features the first of Heather’s Q & A series from queries she fields most often. In this inaugural post, Heather addresses the specific ways to make your web copy fresh and relevant to your target audience, as well as content marketing opportunities to explore.

The entire blog post is available at

Learn more about Web copy and direct response writing at


Top Copywriting Tips | Marketing Tech Blog

A great infographic on the Marketing Tech Blog, recently, featured some great copywriting tips for you to try on your website. We go over a few of those tips (and stats!) plus more! Visit the Marketing Tech Blog for more:


Webinar E-Commerce Conversion Optimization From Entry To Checkout

Getting double-digit revenue lift from your conversion optimization efforts requires a thorough understanding of the dynamics behind a successful shopping experience and your conversion funnel. You need to optimize the entire experience for your shoppers, from landing to checkout pages. Knowing how can determine whether you see a 5% revenue lift or 20%.


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