To be great at conversions requires hundreds of right moves and few of the wrong ones. It’s a complex, challenging art, but Stephen’s done it successfully for dozens of sites and, in this presentation, will walk through the process that’s brought his clients massive improvements in visitor:conversion ratio.
MozCon 2011 – 18 – Stephen Pavlovich – Conversion Rate Optimisation: How To Increase Market Share
To be great at conversions requires hundreds of right moves and few of the wrong ones. It’s a complex, challenging art, but Stephen’s done it successfully for dozens of sites and, in this presentation, will walk through the process that’s brought his clients massive improvements in visitor:conversion ratio.
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